About our company
BodyTrace, Inc. was founded in 2007 with a mission to revolutionize how people look at weight loss. Over 30% of the U.S. population is obese and according to some recent studies over 75% of U.S. adults will be overweight by the year 2015.
Mission
We believe that the current weight loss market has too many promises and they lack facts and figures. We created the BodyTrace eScale and Website to give instant feedback in a motivating and enjoyable way to help people achieve their goals.
Our mission is to create the most effective fitness and weight loss community on the web by combining the latest technology with the power of social networks.